AI agents for e-commerce brands.

Where e-commerce teams burn the most hours

E-commerce work scales weirdly. Revenue can double without the team doubling — but the busywork doubles long before the strategy work does. The pattern we see in brands between €1M and €10M is the same: a founder doing supplier emails at 11pm, a marketer copy-pasting product descriptions, a part-time bookkeeper closing the books a month late, and customer service drowning every Q4.

None of this needs a heroic hire. It needs a managed layer that handles the repeatable parts while your people work on what's actually differentiating.

1. Product content at catalog scale

If your catalog is over 200 SKUs, you probably have descriptions that are inconsistent, attributes that aren't structured, and alt text that is empty on 60% of images. The Growth Team handles 200-2000 PDPs per month — descriptions in your voice, structured attributes feeding facets and filters, alt text, and internal linking. Operator-edited before each batch goes live.

2. Inventory and 3PL sync

When Shopify and your ERP disagree, you oversell. The Operations Team keeps the sync clean: bidirectional inventory, low-stock alerts, supplier follow-ups, draft POs queued for your buyer to approve. Detailed playbook: inventory sync between Shopify and ERP.

3. Customer ops triage

The team uses your existing help desk (Gorgias, Zendesk, Intercom). Agents triage tickets by intent, draft replies, generate macros from recurring patterns, and surface anything sensitive — refund disputes, complaints, escalations — to a human. We do not pretend to be your support team. Replies that touch money or trust stay with a human.

4. Lifecycle email and back-in-stock

Welcome series, browse abandonment, post-purchase, win-back, replenishment, back-in-stock. Set up inside Klaviyo, Omnisend, or whatever you already run. Detailed walkthrough in our journal: lifecycle email automation in 7 days.

5. Monthly close and cash visibility

E-commerce books close late because reconciliations between Shopify, Stripe, PayPal, and your bank are tedious. The Finance Team compresses close to 3-5 business days and produces a cash forecast you can act on. Playbook: close in 3 days.

What this looks like for a typical €3M brand

A common scope for a Shopify brand at this size:

• Growth Team. 30-60 PDPs rewritten per week, 4 long-form articles per month, 8 lifecycle emails set up in month one.
• Operations Team. Continuous inventory sync, supplier follow-up, ticket triage inside Gorgias, weekly hygiene report.
• Finance Team (optional). Monthly close in 3 days, Shopify-Stripe-bank reconciliation, cash forecast.

Total range: €4,500-€6,500/month managed. A named operator runs the engagement and signs off on every batch.

What we don't do

• Performance ads at scale. If you spend €30k+/month on Meta or Google, hire a dedicated performance agency. We can support creative and basic hygiene, not media buying.
• Influencer outreach as a primary channel. Possible as a side workstream, not as the core.
• Anything that requires scraping competitor sites in ways that violate their terms.
• Replacing your CX manager. We make their team 2-3× more effective, not redundant.

Pricing for e-commerce brands

• €1,500/month. Pilot. One narrow workstream — for example, 60 PDPs per week or full lifecycle setup.
• €3,500-€6,500/month. Growth + Operations together. Where most e-commerce clients sit.
• €9,000/month and up. Multi-brand or 50,000+ SKU operations, multiple regions, multiple stacks.

Seasonality and how we handle it

E-commerce is not a flat workload. Q4 is 35-50% of annual revenue for most brands and your ops team is drowning from mid-October to mid-January. The managed model handles this differently than hiring — you can scale up workload inside the retainer for peak season without hiring a Q4 temp who is gone in February.

How it actually works:

• Off-season (Jan-Sep). Steady cadence — PDP refreshes, lifecycle nurture, supplier hygiene, monthly close.
• Pre-peak (Oct). Operator and Growth Team shift to peak prep — campaign content batched, BFCM landing pages built, customer ops macros refreshed.
• Peak (Nov-Dec). Operations Team capacity bumped to handle ticket volume, inventory sync runs daily, exception escalation thresholds tightened. Retainer can flex 25-50% up for two months by agreement.
• Post-peak (Jan). Return-rate handling, post-purchase email tuning, retrospective for the team.

The hire-vs-retain comparison gets sharper here. A retainer flexes; an employee does not. For more on cost economics see our comparison: managed AI vs hiring in-house.

Related industry pages

If your brand has a SaaS side or a B2B wholesale arm, see AI agents for B2B SaaS. For online courses or content-led commerce, see AI agents for online education. And read the pillar before deciding: how to choose an AI agents services company in 2026.

FAQ

Which platforms do you work with?

Shopify and Shopify Plus most often, then WooCommerce, BigCommerce, and headless on Next.js or Hydrogen. We integrate with NetSuite, Brightpearl, Odoo and the major 3PLs via documented APIs.

Can you handle product content at scale?

Yes — 200-2000 PDPs per month is the typical range. Operator-edited before publish. We do not ship raw AI output.

Do you handle customer support tickets directly?

We automate triage, suggested replies, and macro generation inside your existing help desk. A named operator audits weekly. Anything sensitive — refunds, complaints, escalations — stays with a human.

What about inventory and back office?

Inventory sync between Shopify and ERP/3PL, low-stock alerts, supplier follow-ups, draft POs for approval.

Do you do paid ads?

Limited — creative production and basic campaign hygiene. If you spend over €30k/month on ads, hire a specialist agency and use us for the rest.

What does it cost?

Pilot from €1,500/month. Most clients €3,500-€6,500/month for Growth + Operations. Enterprise €9,000+/month.